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Internet Marketing Services SEO and SEM Services What we offer is quite simple: tangible results based on tons of experience. Getting ranked above the fold in Google and other top search engines is a process and requires a perfect blend of SEO and SEM. More importantly it’s about setting goals, tracking and constant improvement to achieve maximum ROI. So what is SEO and SEM? SEO – Search Engine Optimization: All of the following: 1. Intense keyword and competitive research for YOUR TARGET MARKETS 2. Current State Website Assessment and Evaluation 3. Optimize your web-site - page optimizations, images and videos, analytics integration, copy, content and website expansion strategies for rankings SEM – Search Engine Marketing: One or more of the following campaigns: 1. Link Building (mandatory) – getting qualified and relevant links to your website from targeted, popular, and authority web sites 2. PPC – Pay Per Click – such as Google Adwords - sponsored links 3. OLA – Online Advertising4. Social Syndication – not only leveraging your social channels but viral videos and online press releases that resonate with your audience Orbit can elevate your online marketing efforts with solid, targeted and timely internet traffic. You need and deserve a marketing firm that takes the extra time to understand your business, your geographies, your customers and your competitors. With the internet there are no boundaries except where you need your marketing dollars maximized - targeting your geo and customer segments that offer the most value to your bottom line. |
